The API product management newsletter #014 – 07 November 2023

Welcome to the latest edition of the API product management newsletter, dedicated to helping product teams drive more business value from their APIs and API products.

This week: We’re heading from the past into the present and on into the future this week. From the path to building your product manager skills, via what a successful API programme looks like in 2023, to the future of product management, there’s plenty to set your mind in motion as we travel through time.

But first, a reminder! We only include:

  • The top 3 most useful resources we’ve come across the two weeks prior. Any more than that, and we find our browser tabs become unmanageable
  • What we find personally useful – and digestible – as product and product marketing managers
  • Educational content (whether an article, whitepaper or event). No product pitches – that includes yours truly.

💡The good stuff: This week’s API product management links:

“You do have to be technical for this particular role” – Nkem Nwankwo

Would you like to be a better platform and API product manager? That’s the focus of this special Product Management Mastermind session. Hosts Felix Watson Jr and Jayanth Prathipati chat with Nkem Nwankwo, Group Product Manager at Greenhouse, about what makes API platform + product management unique and why it’s such a hot space. There’s plenty to pick up here about the value of blending technical, business and customer service skills for successful API product management.

“In all cases, some API product management is required” – Matthew Reinbold

What does it mean to have a successful API programme in 2023? There’s no single roadmap to success, as Matthew Reinbold explained recently, because success means different things to different companies. That said, his clear summary of the API programme progression model should be useful for anyone looking to reach the heady heights of a transformative API programme that has the potential for runaway success, industry disruption or both. At the heart of it all, naturally, is API product management.

“Let’s talk about the future and where your platform could be” – Robert Prince

Imagine the future of your platform. You’ve got everything, everywhere, all at once. Many extensible products across thousands of partners and businesses, with constantly delighted customers. All launched in every country and working harmoniously with no down time. Sounds good, doesn’t it? In this interesting talk from API Days London 2023, Just Eat’s Robert Prince talks through some pragmatic strategies for moving your platform closer to that dream future. Plenty of handy tips here if you’re ready to grab the future with both hands.

♟️ Looking to make a move? Current API product management vacancies:

Senior Product Manager, API – PandaDoc (remote)

That’s it for this time. If you found this useful, please consider sharing with someone else who may benefit from it!


💥 Got an article, video or event that belongs on this list? Respond to this email telling us why you think it’s useful to product managers learning about APIs and the API lifecycle. If you’d like a shout-out, please include your Twitter, Github handle or LinkedIn URL and the name you’d like including. 

💌 And finally… This newsletter is created by Tyk – API management that accelerates your product development. By signing up to this newsletter you’ll be consenting to receiving the next one (and the one after that), but we will never put you on another list without your *explicit* consent. Read the previous edition here.

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